Web 2.0

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Contents

Introduction

See also Social media glossary | Social media landscape | Top Social Media Websites in Medicine - 2012

Few concepts in information technology have created as much disagreement as web 2.0 - in fact, in 2012, social media and the social web have more or less replaced the phrase. The suffix "2.0" has been applied to characterize a number of information trends; however, the notion of being 2.0 suggests that the person in question is social media literate and uses tools such as blogs, wikis, podcasts and RSS (to name a few).

To see the concepts associated with web 2.0, click the Web 2.0 Graph. One of the reasons web 2.0 and social media create such debate is that the tools do not challenge communication practices as much as our belief systems about communication. Part of this is how each of us feels we should communicate with our fellow human beings. In the same way that online learning challenges physical classrooms, social media tools challenge traditional or legacy media systems like television, telephone and snail mail - oh, and face-to-face communication.

What is web 2.0?

Web 2.0 focuses on interactions between two (2.0) or more people through social media. As such, it is different from the early web (1.0) because ideas and knowledge are more easily shared. We are beginning to see the changes that distributed information-sharing has on scholarly (and biomedical) publishing and collaborative research. The tools of web 2.0 are important to doctors because they promote evidence-based medicine from mobile devices. Other trends linked to web 2.0 include role-playing games - MMORPGs such as Second Life, open access and Twitter.

What is medicine 2.0?

See also Evidence-based web 2.0

Social media categories

Web 2.0 in higher education

See all Web 2.0 in higher education - Bibliography

  • How can we use web 2.0 technology to enhance our teaching and learning, and scholarly activities?
  • How do we take the health library out to the community and bring community in?
  • Determine where your library can go with social media
  • Do you have a strategic plan in place? policies? assessment-teaching & learning
    • How will you measure effectiveness? increased online influence?
  • Think about how you can do community-building by using social tools
  • Build partnerships with faculty, educators and students
  • Use partnerships, incorporate social media and web 2.0 awareness into information literacy training
  • Assess feasibility of using social media to advance “web 2.0” philosophies
    • Stress critical evaluation of social media tools
    • 100% adoption rate is impractical and undesirable
  • Rather, as librarians, find understanding of, and articulate utility and pitfalls of web 2.0 is essential
    • Develop web 2.0 service environment where communication is continuous between university community and library
    • Continue to increase functionality and usability of health libraries' web presence
    • Develop customized and/or personalized notification services

References

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