An infographic (a portmanteau of information graphic) is a graphic, visual representation of information, data or knowledge that is intended to present complex information quickly and clearly. Web-based editors make it easier for amateur web designers to create and send bite-sized information via social media. Infographics should be a mix of beautiful design, quality journalism and compelling data. Many health agencies and research publications, in addition to news networks, use infographics to communicate health research evidence.
An infographic, when deployed well, can be a useful tool when trying to convey information with a succinct visual impact. By creating an infographic, data takes on a life of its own, and it can make a persuasive argument. These are some of the reasons why infographics are used so often in advertising and marketing as well as in educational presentations and publications. The number of tools that are mostly free or low cost that you can use to create your own infographics makes this type of visual accessible to most people.
Creating an infographic
What is the process in creating an infographic?
idea → research → data → analysis → story → design → creation
Once you are at the creation stage, how do you proceed? You could sketch up some of your own ideas, and scan them. More often these days, you'll be using some sort of infographics software:
Dipity create, share and collaborate on interactive, visually engaging timelines; premium plan offers custom analytics and iPhone apps
Easel.ly provides a variety of free templates and works when you have crunched your numbers and know how you want to display them
GetAbout.Me a free Windows app to monitor your social media activity & generate infographics to visualize how you connect with your network
Google Charts use a variety of charts to match the look and feel of your website
Infogr.am to create infographics and interactive online charts
Inkscape is a professional vector graphics editor for Windows, Mac OS X and Linux, free & open source
Piktochart allows users to input numerical data directly into an editor that can then create graphics from it
Venngage easy to create infographics; select template, theme and charts/icons; upload images, backgrounds & theme
Visual.ly helps you to create infographics from data feeds using professional templates and themes; easy to use and share on Facebook, Twitter, blogs etc.
The Alliance for Networking Visual Culture seeks to enrich the intellectual potential of our fields to inform understandings of an expanding array of visual practices as they are reshaped within digital culture, while also creating scholarly contexts for the use of digital media in film, media and visual studies. By working with humanities centers, scholarly societies, and key library, archive, and university press partners, we are investigating and developing sustainable platforms for publishing interactive and rich media scholarship.